About
Since March 2011 Dave has served as Strategic Alliance Manager at Datatag ID Ltd, working closely with the company to drive the growth and continuous development of the CESAR Security and Registration Scheme. As Datatag’s long-standing delivery partner to the CEA-owned scheme, he has played a central role in expanding CESAR from its early years into the UK’s most widely adopted anti-theft programme for construction and agricultural equipment.
Under this partnership the scheme has grown to protect well over 650,000 machines, with Datatag’s multi-layered forensic technologies (tamper-evident plates, RFID, Datadots and forensic DNA) becoming the industry standard and delivering proven reductions in theft and stronger recovery rates.
The line-up