Bring in the New at the Executive Hire Show

The Executive Hire Show is taking place on the 5th and 6th of February 2020 at its established home at the Ricoh Arena in Coventry. 

The Show has become a magnet for hire industry professionals and each year its support grows as the biggest name suppliers to the UK hire industry commit to exhibit – the Show may only be a two-day event, but its reach and its influence continue throughout the hire industry during the year.

This year the Show is set to welcome more than 20 new exhibitors, which include Pop Up Products, Northwest Radio Communications, Globestock Safety Equipment, AJ Power, Cumberland Platforms Ltd, GYS Welding Equipment and Milwaukee.

Pop Up Products is an independent British company providing low-level access equipment, the company is making its show début. Ben Sly, National Account Manager, Pop Up Products explained why the company is coming to the Show, he said, “The Hire show is a fantastic platform for us to be able to showcase our brand and range of products to engage with new and existing customers to improve their access product offering.”

Ben added, “Over the last few years it has been a tough industry and we believe that the corner has been turned, and with this in mind, we are looking to invest in new innovative products, along with improving our current range, so customer input is essential for this. Along with customers ‘hopefully’ placing orders during the event!”

Access platform specialist, Cumberland Platforms is also new to the event. Anna Ramsden, Marketing and Events, Cumberland Platforms Ltd said, “We have chosen to exhibit at The Executive Hire Show as we are looking to target the Hire and rental market with a full range of innovations. These include very compact, fully electric access equipment up to 7t van mounted equipment. CPL feels that The Hire Show is a great place to not only meet potential new customers but to also demonstrate some of the range we can offer.”

Another brand-new exhibitor is GYS who claims to be Europe’s largest manufacturer of Welding Equipment. Steve George, Marketing Manager GYS said, “We are Europe’s largest manufacturer of Welding Equipment and we have the widest range of dual voltage (110v/240v) machines available today – which are perfect for the tool hire industry. GYS sees the Executive Hire Show as an ideal opportunity to showcase our range of products to key influencers from the Hire Industry.”

A full exhibitor list can be found online at

The 14th annual Executive Hire Show is taking place on the 5th and 6th of February 2020 at its established home at the Ricoh Arena in Coventry. Registration for visitors is open – and it’s FREE! For a full exhibitor list please visit